Identify and Prioritize Your Major Donors.

How do you find the leaders on your file that are going to invest in your organization with major level contributions? Do you leave it up to wealth and unreliable real estate indicators to guide you?

DonorTrends’ new approach to donor segmentation identifies, prioritizes, and profiles your major donors prospects so you can focus on those most qualified.

This new approach is explained in a free report called the

Masterfile Audit & Action Plan. The MAAP takes you through four steps:

Audit: Analyze and benchmark your fundraising performance – taking a deeper diver into mid-level and major donors.

(note:  the MAAP is customizable so you set the mid and major dollar levels that are used by your organization)

Chart a Course: Recommend strategies to improve major donor identification and prospect research.

 

Measure performance: Analyze how the recommended strategies directly impacts your bottom-line.

Action Plan: Develop a fundraising action plan to increase the number of donors that upgrade to a major donor.

 

Your journey to prioritizing your potential major donors begins with understanding how your file has been performing. We assess this performance through a free report called the MAAP. This report of your donorfile is completely FREE and is ready for your review in less than six days.

Keep reading to go inside the contents of the MAAP.

Ready to get started? Complete the form at the top of the page or call us 1.866.948.9363.

Audit

Your free MAAP analyzes past performance, measures vital conversion signs, and then benchmarks your performance against the industry average.

Bonus! Included in this Audit are the 5 Fundraising Vital Signs. Click to learn the 5 metrics you should track to monitor the health of your fundraising program. (remember: don’t pay a dime for this information – it’s completely free!)

 

Chart a Course

The goal is to increase the number of donors that upgrade to a major donor. Using your data, the MAAP charts a strategy designed to increase major donor upgrades. A clear path to improving major donor identification and prioritization is revealed in your MAAP.

Measure Performance

We would never recommend adopting a new approach if you couldn’t prove its effectiveness. The MAAP tests and measures how the recommended strategies may impact your bottom-line. Understand how to quickly identify those most likely to upgrade – and those that need more cultivation before moving up to a major donor portfolio.

Action Plan

Avoid Analysis Paralysis! What good is a bunch of data points that tell you the same old thing? Turn Insight into Action by understanding how prioritizing your donors into Prime Time Plus, Major Gift in Waiting and Mid-Level Maintenance donor clusters can dramatically increase the number of prospects qualified.

What’s a donor cluster? Get your free MAAP today and find out. Complete the form at the top of the page to get started, call us, or chat with us live.

 

 

The Major Donor™ gives you complete control of segmentation by offering three ways to target your audience:

1. Individual DonorScore™ (0 – 1,000)

2. Major Donor Tier (1 – 10)

3. Major Donor Actionable Clusters

Here’s a sample of the output that is returned to your organization.

 

 

Gone are the days of outrageously priced analytics that are built in a black box and delivered months later

• You decide what segment of the file will be output with DonorScores™.

• You decide how frequently you want updated scores and you select your payment schedule available at nominal CPMs:

• Once a Year

• Quarterly

• Monthly

• Refresh scores monthly at no additional charge.

• Your MAAP report is FREE! Complete the form at the top of the page to get started.

 

 

Kickstart your fundraising program today! Get started by completing the form at the top of the page, calling us or chatting with us live.

Are you still reading?!!? What are you waiting for? Get started today and your MAAP will be ready for review by next week.