DonorTrends identifies the most valuable donors at every level of your donor pyramid. Click a program or solution to learn how we can help meet your fundraising objectives.
We’ve heard you loud and clear. You invest a lot to acquire a new donor and are lucky to retain more than 30% of them. Our first year donor retention clusters help your prioritize your cultivation efforts. Click to learn more about improving first year donor retention rates.
Monthly giving (sustainer) programs provide dependable monthly income at a low cost to raise a dollar. Building and growing a strong sustainer program is not only a smart long-term growth strategy but one of the most effective retention strategies with lower dollar donors. Identify those those likely to convert to a monthly giver.
The Appeal DonorScores™ were designed for direct response fundraisers to maximize net revenue. The MAAP report will guide you through how developing an annual strategy based on DonorScores™ and Clusters can have a dramatic impact net income.
If there are a few things we know for sure – postage will always increase, mail will always seem like it takes forever to deliver and your lapsed donor universe will continue to grow. Effectively segmenting the lapsed population is a top priority for reactivation campaigns. Learn more about predicting who’s Renewable, Risky and Gone for Good.
Securing leadership level gifts – whether $10,000 or $10,000,000 – requires accurate prospect identification and carefully crafted cultivation and solicitation strategies. These relationships take time to build and require a commitment from the organization to allow for the proper stewardship and management of these relationships. Learn more about the behavior we track to predict major donor capacity and propensity.
The Center on Wealth and Philanthropy reports there is a $41 trillion inter-generational transfers occurring now. What is your organization’s strategy to build and grow a Planned Giving program? Identifying and qualifying the right prospects requires analysis of your file and outside indicators such as age, wealth and real estate. Understand more about identifying your prospective planned givers.
